What I Do · AI

How marketers can use AI at work: new features in ChatGPT, Claude, Gemini and Copilot, basics like prompts and RAG, and agents and automation.

PowerPoint Copilot: Create New Decks From an Existing PPT Design

PowerPoint Copilot: Create New Decks From an Existing PPT Design

Work AutomationPrompting
Claude Cowork and Chat Unified: What Changed and When You Get It

Claude Cowork and Chat Unified: What Changed and When You Get It

ClaudeAI AgentsWork Automation
Copilot in Excel: How to Use It for Analysis, Formulas, Formatting

Copilot in Excel: How to Use It for Analysis, Formulas, Formatting

ExcelExcel ReportsWork Automation
Gemini File Creation and Editing: Edit Slides, Sheets, PDFs in Chat

Gemini File Creation and Editing: Edit Slides, Sheets, PDFs in Chat

Work Automation
What Is Naver AI Briefing? How Content Gets Cited as a Source

What Is Naver AI Briefing? How Content Gets Cited as a Source

AI SearchSEO
What Is RAG? How to Connect Company Data to AI for Answers

What Is RAG? How to Connect Company Data to AI for Answers

AI Basics
Genie 4 World Model: What's New and When You Can Try It

Genie 4 World Model: What's New and When You Can Try It

AI Basics
Fill with Gemini in Google Sheets: Cell Sources vs AI Function

Fill with Gemini in Google Sheets: Cell Sources vs AI Function

Google SheetsWork Automation
Gemini in Google Sheets for BigQuery: Ask in Plain Language

Gemini in Google Sheets for BigQuery: Ask in Plain Language

Google SheetsGA4Work Automation
Gemini Small Business Tools: Brand Style, Business Profile, Korea

Gemini Small Business Tools: Brand Style, Business Profile, Korea

AI AgentsWork Automation
Agent Skills Donated to the Linux Foundation: One Skill, Many AI Tools

Agent Skills Donated to the Linux Foundation: One Skill, Many AI Tools

AI AgentsClaudeWork Automation
Claude Duet Explained: Claude's Proactive Agent and Who Can Use It

Claude Duet Explained: Claude's Proactive Agent and Who Can Use It

ClaudeAI AgentsWork Automation
NotebookLM Slides and Video: Gemini Notebook's New Review Step

NotebookLM Slides and Video: Gemini Notebook's New Review Step

AI BasicsWork AutomationPrompting
Claude in Google Sheets, Docs and Slides: Workspace Beta Guide

Claude in Google Sheets, Docs and Slides: Workspace Beta Guide

ClaudeGoogle SheetsAI Agents
Gemini 4 Argon Launch: Who Can Use It and What It Means for Marketers

Gemini 4 Argon Launch: Who Can Use It and What It Means for Marketers

AI BasicsAI Agents
Google Ads AI Max Reports: Check AI-Expanded Search Terms and Ads

Google Ads AI Max Reports: Check AI-Expanded Search Terms and Ads

Google AdsSearch AdsAd Performance
Google AI Mode Links Update: 5 Ways Sources Get More Visible

Google AI Mode Links Update: 5 Ways Sources Get More Visible

AI SearchSEOSearch Console
Claude Dashboards and Motion Beta: How They Work for Marketers

Claude Dashboards and Motion Beta: How They Work for Marketers

ClaudeWork AutomationGA4
How to Check AI-Generated Images: SynthID Detector and Gemini

How to Check AI-Generated Images: SynthID Detector and Gemini

AI BasicsAI Search
Claude Usage Policy 2026 Update: Fake Reviews, AI Search Rules

Claude Usage Policy 2026 Update: Fake Reviews, AI Search Rules

ClaudeAI BasicsAI Search
Claude Haiku 5.5: Pricing, Sonnet 5.5 Differences, Use Cases

Claude Haiku 5.5: Pricing, Sonnet 5.5 Differences, Use Cases

ClaudeAI Basics
Google Ads AI Campaign Localization: Translate Search Campaigns

Google Ads AI Campaign Localization: Translate Search Campaigns

Google AdsSearch Ads
Gemini Connected Apps: September Additions and Availability

Gemini Connected Apps: September Additions and Availability

AI AgentsWork AutomationGoogle Ads
Claude Sonnet 5.5 vs Opus 5.5: How to Choose for Your Work

Claude Sonnet 5.5 vs Opus 5.5: How to Choose for Your Work

ClaudeAI Basics
Search Console Multimodal Search: See Google Lens Traffic Separately

Search Console Multimodal Search: See Google Lens Traffic Separately

Search ConsoleAI SearchSEO
Prompt Writing Basics: Instructions, Context, Roles, Examples

Prompt Writing Basics: Instructions, Context, Roles, Examples

PromptingAI Basics
Why AI Hallucinates and How to Reduce It: Official Guide Tips

Why AI Hallucinates and How to Reduce It: Official Guide Tips

AI BasicsPrompting
Tokens and Context Windows Explained: LLM Basics for Long Inputs

Tokens and Context Windows Explained: LLM Basics for Long Inputs

AI BasicsPrompting
AI Agent vs Chatbot vs Automation: How to Choose for Work

AI Agent vs Chatbot vs Automation: How to Choose for Work

AI BasicsAI AgentsWork Automation
Claude Marketplace: How Connectors, Skills, and Plugins Differ

Claude Marketplace: How Connectors, Skills, and Plugins Differ

ClaudeAI AgentsWork Automation
AI Overviews and SEO: How Google's AI Search Changes Things

AI Overviews and SEO: How Google's AI Search Changes Things

SEOAI SearchSearch Console
Building a Personal Blog with Vibe Coding: Next.js to Deployment

Building a Personal Blog with Vibe Coding: Next.js to Deployment

Vibe CodingSEO
Vibe Coding a Real Tool: Building a GA4 Privacy Policy Generator

Vibe Coding a Real Tool: Building a GA4 Privacy Policy Generator

Vibe CodingGA4